“We are planning a number of innovations to bring our brand experiences for employers and qualified individuals to the next level in the coming months, and we feel we have chosen the right partner to drive that new brand promise home," says Gabriel Bouchard, president and chief brand officer of Workopolis. “Zulu Alpha Kilo brought great strategic thinking and a proven track record to complement our marketing efforts.”

“Workopolis is a leader in the online recruitment category and a great brand,” says Zak Mroueh, president and creative director of Zulu Alpha Kilo. “We look forward to future collaborations with their team.”

For Canadians considering job transition and for employers seeking qualified job candidates, Workopolis provides a fully bilingual suite of industry-leading products and solutions. With a staff of 160 staff located in nine offices across Canada, Workopolis is a partnership of Toronto Star Newspapers Ltd. and a subsidiary of Power Corporation of Canada. It is the Official Supplier of Online Recruitment Services for the Vancouver 2010 Olympic and Paralympic Winter Games.

Founded in July, 2008, by Mroueh, a noted award-winning creative director, Zulu Alpha Kilo already boasts a staff of 30, with clients including Bell Canada, Carleton University, Puma and the U.S. based Mazooma online cash payment service. Everyone in the company belongs to one company-wide creative group and free-spirited, collaborative ideation is one of the agency’s core principles.